Showing posts with label emoji. Show all posts
Showing posts with label emoji. Show all posts

29 January 2015

7 reasons to use emoticons in your writing and social media, according to science


Do you remember seeing your first emoticon?

The first documented use of “:-)” dates back to 1982, when Scott Fahlman proposed that it be used as a “joke marker” on a message board for Carnegie Mellon University computer scientists. Here’s his Internet-changing message:

“I propose that the following character sequence for joke markers:

“:-)”
Read it sideways.”

Today, emoticons need a bit less explanation. As social media has grown (and character counts have shrunk), these pictorial representations of feelings are playing a significant role in communication.

If you’re still not sure whether emoticons are a good fit for your brand’s social media voice and tone, we’ve gathered up seven real-deal scientific studies that say using emoticons can make you appear friendlier, grow your popularity on social media, and even make you happier offline!

I’m feeling already…